Eastbourne Theatres nominated for prestigious stage award

Eastbourne Theatres is thrilled to have been nominated for Campaign of the Year by industry leading voice The Stage, as part of their prestigious annual awards. The recognition comes for the theatres impactful New Era campaign, successfully designed to highlight to its audiences, new and existing, the herald of a New Era of World-class entertainment for the towns 3 main venues – the Congress Theatre, the Devonshire Park Theatre and the Winter Garden, under new management by global live entertainment business Trafalgar Entertainment.

The increased volume of smash-hit musicals and award-winning drama has been excitedly received by Eastbourne residents and visitors alike, with promotion of this New Era taking flight in spectacular style, including branding a plane during Airbourne, the town’s International Airshow! 

Announcing the nomination, The Stage explained “New to the Trafalgar Theatres group, Eastbourne Theatres (Congress Theatre, Devonshire Park Theatre and Winter Garden) had a mission to re-establish the venues as premium destinations for musicals and drama in the South East and expand its theatregoing audience… 

“Through smart partnerships and inventive brand positioning that drew audiences far from its usual catchment area, the campaign set its own [ticket] record-breaking bar and then broke it again”! 

Chris Jordan, Executive Producer for Eastbourne Theatres exclaims “It’s always a privilege to bring world-class theatre to our fantastically loyal audiences and this nomination just shows how our whole team are truly motivated to share these incredible events with as many new patrons as will join us. Eastbourne is not just a seaside town, it’s always been a cultural hub and still has an ever-increasing passion for great entertainment! We invite everyone to visit our venues and experience powerful story-telling in all its forms.” 

Becky Pepper, Marketing Campaign Director, Trafalgar Theatres, said: “We embraced the theme of ‘A New Era at Eastbourne Theatres’, with a clear ambition to attract even more high-profile productions and to establish Eastbourne as the starting point for national tours. A key part of this repositioning has been to openly celebrate Eastbourne’s virtues as a vibrant town – a thriving creative hub – and a magnet for a growing number of significant events and cultural initiatives.” 

Innovative brand visibility has resulted in hugely enthusiastic audience engagement, and Eastbourne Theatres already have plans to build on the palpable anticipation with their 2026 programming – keep your eyes peeled for more big theatrical events heading Eastbourne’s way!  

A Spring season filled with a rich variety of unforgettable productions has already been announced and you can pick up an Eastbourne Theatres new Spring 2026 brochure in various outlets across town, request to join the mailing list via Box Office 01323 412000, or sign up for show announcements straight to your inbox by visiting the homepage footer of www.eastbournetheatres.co.uk.  A digital version can also be downloaded here https://issuu.com/tgdh/docs/eastbourne_theatres_season_brochure_spring?fr=sZmRhMTgzNzcwOTk 

Winners will be announced for all categories at The Stage Awards 2026 held in London, January 12th.