Roebuck Estates toasts to 2nd year at RHS Hampton Court Palace Garden Festival

Building on its 2024 success, Roebuck Estates continues its partnership with the prestigious event, showcasing its award-winning vintage sparkling wines to thousands of garden lovers and guests.

As the RHS Hampton Court Palace Garden Festival prepares to open its gates to thousands of visitors next week (1 – 6 July), Roebuck Estates is also preparing for its second year in the role as the official sparkling wine partner of the prestigious event.

Following a hugely successful debut in 2024, Roebuck will once again bring its award-winning English sparkling wines to over 135,000 visitors – this time with an even greater presence across the Palace’s historic grounds. 

As the first English sparkling wine producer to be chosen as the Festival’s exclusive sparkling wine partner, Roebuck’s return reflects the rapid rise of the category and the strength of its inaugural performance. In fact, last year, more Roebuck sparkling wine was sold than all the Champagne and Prosecco put together in the previous year – a clear indication of changing tastes and growing demand for premium, homegrown alternatives. 

In 2025, Roebuck will expand its footprint with two Roebuck Estates’ Sparkling Wine Tipis – one situated alongside Hampton Court Palace’s iconic Long Water, providing a striking backdrop for guests to enjoy a glass or bottle of Roebuck’s most delectable wines, and the other located in the heart of the Festival, ensuring accessibility for visitors as they explore the show, gardens, talks and interactive exhibits.  

Michael Kennedy, CEO of Roebuck Estates, comments: “We were thrilled by the response to our wines last year – not only was it a wonderful opportunity to engage with a passionate and curious audience, but to have outperformed Champagne and Prosecco in terms of sales was hugely affirming. We’re excited to return with an even bigger presence and to continue to build awareness of what English Sparkling Wine can offer.”

 Founded in 2013, Roebuck Estates is dedicated to producing exceptional vintage sparkling wines from carefully selected vineyards across Sussex and Kent. Since releasing its first wine in 2019, the producer has remained committed to sustainability, encouraging biodiversity, and long-term land stewardship. A founding member of the Sustainable Wines of Great Britain (SWGB) initiative, Roebuck incorporates a wide range of ecological practices – from low-impact viticulture to the installation of wildflower meadows, beehives, bird boxes and insect habitats across its six vineyard parcels.

The 2025 Festival, running from 1 - 6 July, will also see the return of Roebuck’s expert team on the Festival stages. Matt Howard, Roebuck’s in-house Ecologist, will take to the ‘Get Growing’ stage on Wednesday 2 July to share his expert insight on ecology and creating a haven of biodiversity; whilst, on Tuesday 1^st and Thursday 3 July, Roebuck’s Head of Viticulture Jake Wicks, will take to the stage accompanied by CEO Michael Kennedy on the 1^st and  by Wine Expert and Roebuck’s Head of Marketing Danielle Whitehead on the 4th, who will talk about the golden era of English wine and viticulture – with a sample of Roebuck’s Classic Cuvée being served during all three talks. 

Visitors will be able to enjoy a range of Roebuck’s vintage collection, including both the 2018 Classic Cuvée and Blanc de Noirs, together with the newly launched Rosé de Noirs 2019 – all of which are available by the glass and bottle at both Tipis and throughout the Festival’s bars and cafes. 

With sales growing at an average of 50% year-on-year, and English sparkling wine production reaching new heights, Roebuck Estates continues to lead the way in showing what British vineyards are capable of – combining luxury, sustainability, and a true sense of place. 

James Wren, RHS Director of Development & Corporate Partnerships, adds: “Roebuck Estates was one of the standout highlights of last year’s Festival, and we’re so pleased to welcome them back with an even more impressive offering. Their wines are not only exceptional and were hugely well received by our visitors, but their values also align beautifully with the RHS’s wider sustainability ambitions.”